The aftermarket part industry is evolving fast, and every sector is affected. Your customers demand an omnichannel experience that offers the selection and convenience they’ve become accustomed to. Are you ready to deliver?
The automotive aftermarket industry is expected to reach more than $486B by 2025.
–2017 Grand View Research
Your customers have different needs and you need an eCommerce experience that truly caters to both B2B and B2C customers. One platform can deliver an exceptional experience for every type of buyer.
Services the "Do It For Me" (DIFM) segment and includes independent service installers, dealerships and service chains.
Chain retailers place large, repeat orders and benefit from account-based pricing and promotions.
These customers are comfortable taking care of minor repairs and upgrades in their home garage.
Appeal to your buyers in a way that speaks to them:
|Add services to what was traditionally a sales channel, adding value throughout the customer journey||Give buyers the ability to search by description, make, model, year, product category and part number or partial part number|
|Deliver personalization based on real-time data||Engage with buyers in a meaningful way, at various stages of their path to purchase|
|Display current price and stock levels||High resolution and 360-degree images|
Offer self-service account management, automatic order replenishment and service options to make your customers’ lives easier, allowing them to order from you anytime, anywhere.
A robust FAQ section allows customers to find answers to common questions, reducing the load on your Customer Support agents and empowering customers to get instant answers to their questions, any time of the day or night.
Research from Forrester indicates that companies who offer an omni-channel experience with targeted cross-sell and upsell opportunities benefit from higher average order values and more repeat purchases.
Learn more about our automotive customers: