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Regrouping Traffic – Google Analytics Default Channels

Is Google reporting all the traffic your site gets in the right channel? Do you know? If you are like many people, when you first look at your traffic you look at the channels but not necessarily...

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UTM Parameters Best Practices

It’s good that your site is getting traffic and your marketing seems to be working, but can you tell where all your traffic is really from? Or what campaign is performing the best from a single...

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